Practical Strategies for Better Business Relationships
Brighton-based author and business adviser Annabel Dunstan has just published the second book in her Listen.Better Business Mastery series: The Art of Client Satisfaction.
Following the success of her first book, The Art of Membership, which focused on building communities and engagement within membership organisations, Annabel now turns her attention to one of the most critical drivers of business success: lasting, meaningful client relationships.
Drawing on her years of experience working with service-led organisations, agencies, and purpose-driven businesses, Annabel offers an accessible, practical guide to:
- Understanding what clients really value
- Gathering honest, useful feedback
- Turning insight into action
- Building long-term loyalty through trust and clarity
“It’s not about over-servicing or saying yes to everything,” says Annabel. “It’s about listening well, being clear on expectations, and creating the conditions where both sides thrive.”
You can find both books on Amazon:
📘 The Art of Client Satisfaction: https://www.amazon.co.uk/Art-Client-Satisfaction-services-Listen-Better-ebook/dp/B0FDGVQS5T?ref_=saga_dp_bnx_dsk_dp
📗 The Art of Membership: https://www.amazon.co.uk/Art-Membership-listening-thousands-Listen-Better-ebook/dp/B0F6YSCDVY?ref_=saga_dp_bnx_dsk_dp
Bespoke Workshops for Teams
Alongside the books, Annabel offers practical workshops tailored to your team’s needs – whether you’re a professional services firm looking to deepen client trust, or a membership organisation keen to engage and retain your community.
These sessions are designed to translate the ideas in the books into real-world action, with plenty of opportunity for discussion, reflection and planning.
If you’re interested in finding out more, please get in touch via tellmemore@questionandretain.co.uk or call m. 07790 216 441
About the Author
Annabel Dunstan is the founder of the insights consultancy Question & Retain and the Listen.Better channel. She has worked with organisations of all sizes from household-name brands to independent agencies and membership bodies helping them to understand and respond to the voices that matter most.