Fuelling Long-Term Client Success: How to Sustain and Strengthen Client Relationships
Building and maintaining strong client relationships is essential for lasting success. While delivering results is crucial, the key…
Client Satisfaction & Experience
Five Common Mistakes in Cross-Agency Collaboration and How to Avoid Them
Cross-agency collaboration has become essential for brands seeking to create cohesive, integrated campaigns across different platforms and media…
Bridging the Gap: High Street Fashion vs. Sustainable Designers – A Path to Change Across Generations
Last week, Brighton was buzzing with excitement as the Brighton Fashion Collective hosted Brighton Sustainable Fashion Week, a…
What Clients Love (and Hate) About Working with PR, Marketing, and Advertising Agencies
The Pros and Cons of Working with External Agencies: A Client’s Perspective For businesses, working with external agencies…
Top Tips for Crafting Award-Winning Submissions: Stand Out and Succeed
Writing a winning awards submission can be a game-changer for your organisation, but it requires a strategic approach…
Round-up of the key awards specifically for the PR and communications sector
In Public Relations, where reputation is everything, the internal culture of a PR firm can be just as…
Reducing Client Churn and Boosting Loyalty
Client churn can significantly impact your business, leading to lost revenue and increased costs associated with acquiring new…
Revitalise Your Business with Gener8: The Ultimate Lead Generation Tool
How’s your hopper? A tough trading environment? Are things a little slow in the run-up to the election?…
I Can’t Get No Satisfaction: Why Measuring Client Satisfaction is Crucial for Your Agency’s Success
Imagine this: you’ve just landed a big client, and everything seems to be going smoothly. But after a…
Navigating the Future of Client Services: Insights and Strategies
Introduction This blog was inspired by a recent Business Development Club run by Pimento along with our experiences of…
Seven Sins of PR Pitches: How to Avoid Common Pitfalls and Secure Your Next Client
Introduction When it comes to winning a new PR client, the pitch is your moment to shine. Yet,…
Beyond Satisfaction: Crafting the Ultimate Client Feedback Survey for Advertising Agencies
Introduction Creating a client satisfaction survey for an advertising agency involves asking questions that not only gauge the…
Can AI be Used Consciously, Responsibly, and Strategically in Your Business?
The Rise of AI: Strategic Choices Facing Business Leaders The advent of Artificial Intelligence (AI) is transforming…
The Power of Perception: how reputation shapes success
In the interconnected and digital age we live in, the significance of reputation has never been more paramount.…
Why is it important to hear what your clients think about your products or services?
Hearing what your clients think about your products or services is crucial for several reasons. It not only…
